Tahira Farzana
Tahira Farzana Assistant Professor, Institute of Business Administration

PROFILE

SHORT BIOGRAPHY

Tahira Farzana obtained her MBA degree from Institute of Business Administration, Jahangirnagar University, Bangladesh. Currently, she is working as Assistant Professor at Institute of Business Administration, Jahangirnagar University, Bangladesh. She has experience of 12 years in Market and Social research. She has experience of working with the prominent research organizations of Bangladesh. Her major area of interest include Social Entrepreneurship, Entrepreneurship development for physically challenged people, Innovation and Strategic Marketing & Communication. She has affiliation with Physically Development Foundation (PDF) and Social Welfare Club of Institute of Business Administration, Jahangirnagar University, Bangladesh.

She can be reached at LinkedIn & her profile link is : 

https://www.linkedin.com/in/tahira-farzana-292a9736/

To access via Researchgate the link is: 

https://www.researchgate.net/profile/Tahira-Farzana

RESEARCH INTEREST

Social Entrepreneurship, Innovation and Startegic Marketing & Communication, Educational Inequality.  

JOURNAL PAPER

Saptarshi Dhar & Tahira Farzana, Small Enterprise Challenges and Responses to the COVID-19 Crisis: A Multi-Case Study in Bangladesh, IJEBD (International Journal of Entrepreneurship and Business Development), Volume 04 Number 06November2021, pp.869-885, 2021. doi: https://doi.org/10.29138/ijebd.v4i6.1531

This study proposes a framework combining crisis challenges and response actions for crisis survival of small enterprises during the COVID-19 pandemic in Bangladesh. The findings of this study are expected to contribute to the literature on the small enterprise and COVID-19 context, providing useful insight into crisis survival for small firms, especially in developing countries.

Saptarshi Dhar & Tahira Farzana, Entrepreneurship for Persons with Disabilities in Bangladesh: An Analysis of the Schools of Entrepreneurial Thought Approach, Journal of Economics and Business Research, Vol 23 No 2 (2017): J of Economics and Business Research, pp.151-174, 2018-11-29.

This exploratory study attempts to provide a theoretical and empirically informed analysis on why and how a
person with a disability becomes an entrepreneur. The paper describes the findings of a study designed to
understand the experiences of persons with disabilities turning to be entrepreneurs. The schools of entrepreneurial thought approach have been used as the theoretical basis for the research, which has been used to analyze the findings. 

Saptarshi Dhar & Tahira Farzana, Entrepreneurship Education at Tertiary Level in Bangladesh, Journal of Economics and Business Research, Vol 24 No 2 (2018), ISSN: 2068 - 3537, E ± ISSN (online) 2069 ± 9476, ISSN ± L = 2068 ± 3537, pp.97-124, 2020-02-24.

This study presents the results of a need assessment survey on entrepreneurship education conducted at BBA and MBA programs of a tertiary level university in Bangladesh. For this purpose, Institute of Business Administration (IBA-JU) and four departments of Faculty of Business Studies: Department of Finance & Banking, Department of Marketing, Department of Management Studies and Department of Accounting and Information Systems at Jahangirnagar University were targeted for this survey. Survey on needs assessment was carried out based on factual data and perceptual data.


BOOK CHAPTER

Saptarshi Dhar, Tahira Farzana, & Sabiha Saju Ibne Abedin, Impact, Reaction, and Learning From Overcoming the COVID-19 Crisis: Cases From Small-Scale Businesses in Bangladesh, Cases on Small Business Economics and Development During Economic Crises, pp.27-51, 2021. doi: DOI: 10.4018/978-1-7998-7657-1.ch002

The COVID-19 pandemic has created devastating consequences for all businesses globally, including the small businesses in Bangladesh. The small business sector in Bangladesh is a key driver of its economic growth and has been hit particularly hard by the pandemic due to its pre-existing vulnerabilities and lower resilience to crisis. This chapter investigates the impact of COVID-19 on small-scale businesses, their subsequent response measures, and learning experiences that have created a route to resilience. A qualitative investigation on six small-scale enterprises across manufacturing and service areas was included in the study. The cases covered fashion and clothing and organic food and beverage businesses. The findings of the study suggest that the impacts of the pandemic are primarily financial, operational and supply chain, and logistical in nature. The policymakers need to take urgent measures to ensure the sustainability of this sector amid the ongoing pandemic.

Dhar, S., Farzana, T., and Abedin, S. S. I. (2021). Impact, Reaction, and Learning From Overcoming the COVID-19 Crisis: Cases From Small-Scale Businesses in Bangladesh. In Stephens, S. (Ed.), Cases on Small Business Economics and Development During Economic Crises (pp. 27-51). Hershey, Pennsylvania, USA: IGI Global.

Sheikh Mohammed Rafiul Huque, Tasnima Aziza, Tahira Farzana, Mohammad Nazmul Islam, Strategies to Mitigate the COVID-19 Challenges of Universities in Bangladesh, Handbook of Research on Strategies and Interventions to Mitigate COVID-19 Impact on SMEs, Volume 2, Chapter 28, pp.564-587, 8-6-2021. doi: DOI: 10.4018/978-1-7998-7436-2.ch028

The education sector in Bangladesh has been affected severely by the COVID-19 pandemic crisis like many other countries around the globe. Both the public and private universities faced different types of challenges to continue the teaching-learning process during this time. The chapter has explored these challenges and mitigation strategies based on quantitative and qualitative studies with undergraduate and graduate students of public and private universities.

Sheikh Mohammed Rafiul Huque, Tasnima Aziza & Tahira Farzana, Contemporary Perspectives on Entrepreneurial Challenges and Innovation in Education: A Study on Pandemic Situation in Bangladesh, Handbook of Research on Sustaining SMEs and Entrepreneurial Innovation in the Post-COVID-19 Era, doi: DOI: 10.4018/978-1-7998-6632-9.ch005

This book chapter was about contemporary perspectives on entrepreneurial challenges and innovation in education cosnidering Bangladesh status. 


Academic Info

Institute: IBA, Jahangirnagar University
Period: BBA & MBA (Year 2004 to 2011)

Compeleted my BBA program from IBA-JU and session was 2003-2004. Later on, did my MBA program 2008-2009 session. 

Contact

Tahira Farzana

Assistant Professor
Institute of Business Administration
Jahangirnagar University, Savar, Dhaka-1342, Bangladesh.
Cell Phone: +8801817077869
Email: tahira@juniv.edu , tahiraa.farzana@gmail.com